Larry Maccherone is the Director of Analytics for Rally Software and a frequent presenter at Agile conferences around the world. He has been with Rally since 2009, first as an Agile coach and then as a Product Owner of the analytics team based in Raleigh, North Carolina. Larry is currently finishing work on his PhD in Software Engineering at Carnegie Mellon. His research focuses on agile measurement, analysis, and visualization for software and systems engineering. He is also the creator of the Luminize data visualization tool, found at https://github.com/lmaccherone/Lumenize.