Building Better Teams to Build Better UX (Panel)Location: Salon E
April 18th, 2017
4:00 PM - 5:00 PM
Today's business and technology leaders understand that a good user experience (UX) is a leading factor in product success and customer happiness. Popular dogma says that cross-functional, autonomous agile teams are the way to achieve great UX -- but this isn't always true. This panel of designers, developers, and tech leaders will discuss the sources of bad UI, what the biggest helpers and inhibitors are to successful cross-functional collaboration, and what leaders should (and should not) do to help.