Currently consulting for AT&T as a design lead for key consumer technology products and working with leadership to craft a vision for the future of Digital Life products and services. Prior to working as a product UX design consultant Pete was Director of Innovation & Experience for a leading interactive agency in the Philadelphia area. He also serves as a founding board member of The Dare Two Foundation, a Philly based non-profit organization using design to battle type 2 diabetes. Pete has won many awards for his work over the years including accolades from WMA, W3, Summit International, and The Davey Awards. He was also part of a team that won first place at a Startup Weekend event. Pete is passionate about turning insights about people into innovation for organizations.